Marketing & Communications

• Brand development
• Marketing campaign strategy and implementation
• Website development, in conjunction with a web designer
• Logo and media materials development, in conjunction with a graphic designer
• Press release composition and distribution
• Blast email composition and distribution
• Pursuit of “earned media” (i.e. newspaper articles and radio interviews)
• Radio and newspaper advertising
• Social media outreach, including Facebook and Twitter
• Communications with member/client base
• Market research, including online surveys and focus groups

Green Event Planning

• Development of event strategy and Statement of Purpose
• Management of event logistics, including venue, site layout, catering, entertainment, schedule of events, signage, parking and vendor payments
• Coordination of auctions and raffles
• Oversight of keynote speaker recruitment, communications, travel and accommodations
• Orchestration of event marketing and outreach
• Sponsorship recruitment and grant writing, in conjunction with client
• Development and implementation of a Green Event Plan, including provisions for recycling, composting, green power, organic/local food and minimal, eco-friendly printing